"It was a cool moment".
Today sees the launch of the new LEGO Super Mario range, with Nintendo's biggest mascot receiving the colourful brick treatment for the very first time. As well as full sets and courses that you can build, the Starter Course includes an interactive Mario figure, complete with sounds and visual effects.
We'd argue that it's one of LEGO's most exciting and intriguing pieces of kit, even without the Mario likeness, and it certainly serves as the standout feature of the entire Mario product line. What makes it even better is that Charles Martinet, the voice of Super Mario himself, actually recorded new lines especially for the toy.
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